Westgold was referred to Skyline Envision to create a new stand for their 2025 industry shows that would showcase their butter and cream products and share the story of their New Zealand origins. The stand needed to look fresh and eye-catching while also being practical, with space for product sampling and customer engagement. The challenge was to design something that felt open and welcoming, avoided clutter, and stood out on a busy show floor, while also being durable and flexible enough to use at different events.
Westgold
Custom Modular Exhibition Display
6m x 3m Corner Stand
Melbourne Convention and Exhibition Centre
We designed a modular stand that could adapt to different booth sizes and layouts, while keeping a strong brand presence. The design combined bold visuals with a simple structure to make sure it stood out from a distance. Key features included:
We worked closely with Westgold throughout the process to make sure the final design was both functional and impactful.
The finished stand gave Westgold a natural, welcoming look that matched their brand perfectly. Strong food imagery, clean graphics, and timber finishes made the space feel fresh and professional, while the open layout made it easy for people to step inside.
Grass-look flooring tied the stand back to nature and helped share Westgold’s farm-to-table story. A large hero image of their products created strong impact, while a built-in screen showed visuals of the West Coast of New Zealand. A small seating area gave space for one-on-one conversations, making the stand useful for both quick chats and longer meetings.
The result was a stand that looked great, worked smoothly, and balanced brand impact with practical use of space.
The finished stand gave Westgold a natural, welcoming look that matched their brand perfectly. Strong food imagery, clean graphics, and timber finishes made the space feel fresh and professional, while the open layout made it easy for people to step inside.
Grass-look flooring tied the stand back to nature and helped share Westgold’s farm-to-table story. A large hero image of their products created strong impact, while a built-in screen showed visuals of the West Coast of New Zealand. A small seating area gave space for one-on-one conversations, making the stand useful for both quick chats and longer meetings.
The result was a stand that looked great, worked smoothly, and balanced brand impact with practical use of space.
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